who i am.
I'm Lisa Khiev — a creative insight and narrative guide rooted in Long Beach, CA.I believe the right words carry energy. For over a decade, I've helped brands and visionaries find theirs — through digital writing, editorial strategy, and a way of seeing that's equal parts craft and intuition.If you're ready to shape something meaningful, I'd love to connect.
published.
testimonials.
"Lisa is a remarkable copywriter, distinguished by her quick turnarounds, compelling headlines, and excellent teamwork. Her projects were consistently delivered on time, and she responded to feedback with a blend of grace and speed.In addition to the contribution of a wide range of creative copy across email, social media, and the company website, Lisa's positivity made it a joy to work with her at Bumble and bumble. I wholeheartedly recommend her for projects."— Terry Brown, Bumble & bumble. [The Esteé Lauder Companies],
Creative Branding Client
"Lisa is an amazing person and an exceptional worker. She leans into projects with full enthusiasm, vision, and drive. She will see the project through to the end and will work hard to deliver the best results. Lisa is also a pleasure to work with. She is bright, confident, efficient, and innovative!"— Veronica Elizabeth, THE BODY: A HOME FOR LOVE, 501(c)(3),
Creative Strategy Client
"I really enjoyed my tarot reading with Lisa. She is warm and personable, and her messages were given in a supportive and encouraging way. I resonated with the messages that came through and appreciated that she gave me some next steps to keep in mind. I recommend a reading with Lisa if you are looking for clarity and guidance."— Heather C.,
Intuitive Reading Client
creative case studies.
Industry: Beauty
Professional story: RangeBrand: Artistry
Artment representing the Artistry brand sought out copywriting services for a brand-aligned superlative for a 30-second video/ad.Strategy & Execution:
Developed concise, brand-aligned superlative copy for a 30-second video ad that captures the essence and personality of Artistry.Results:
Approved after one round of collaborative feedback.The revision process evolved beyond surface edits—I was invited for deeper creative input on tagline development and strategic positioning, reflecting trust in my ability to capture the brand's voice at a conceptual level.The team also recognized my fast turnaround and responsiveness throughout the project.
Industry: Haircare
Professional story: Staying powerBrand: Bumble and bumble.
Bumble and bumble. sought out editorial-style emails that reflect their concise, clever brand voice and tone, including one, above, for the summer season.Strategy & Execution:
Developed the editorial concept and copy construction—headline, subhead, and product storytelling—that turned a UV-protection product brief into a cohesive, personality-driven email.Results:
Maintained a 3-year partnership that evolved from promotional to editorial—I was recognized as a proficient storyteller whose copy rarely needed content revisions.The team feedback focused on elevating conceptual play, not the writing.
→See the full PDF work sample on LINKEDIN←Industry: Beauty/Skincare
Professional story: CraftBrand: ILONA Beauty
ILONA Beauty inquired about a 3-part email series to relaunch their bestselling makeup remover and generate excitement and engagement.Strategy & Execution:
Positioned the product as a must-have staple across a 3-part series—awareness with a BOGO promotion, education through storytelling, and conversion through testimonials—to rekindle loyalty and drive new interest.Results:
Delivered a cohesive 3-part email series that required minimal revisions, with all three emails approved after one round of feedback.
service suite.
Current offerings include a hybrid blend of intuitive and creative services.
intuitive offerings
Introducing LIGHT ON TAROT, a space for my intuitive offerings—using the sacred divination tool of tarot and oracle, plus my clair-sense gifts or channeling to help you navigate your unique path.
understand the "underlayers" of a life experience or becoming
receive clarity, intuitive guidance and emotional integration on dire questions or big life shifts
feel held and safe, as all readings will be led through a private 1:1 session, virtually via Meet or Zoom
DONATION-BASED SLIDING SCALE AVAILABLE.
writing & editing
With over 11+ years in brand + editorial storytelling, i help with everything from digital narrative audits to copy support.
clarify your message, creative direction or personal story for deeper, aligned messaging
collaborate on storytelling and copy with a website refresh, newsletters, brand stories, or editing
receive intuitive feedback that informs and strengthens with clear suggestions and brand voice refinement
BOOKINGS ARE NOW OPEN.
editorial creative consulting
With over 4+ years as a managing editor for a print and digital publisher and executing digital strategies for various brands, I now offer consulting and guidance in creative direction, brand narrative, and voice + identity.
evaluate and collaborate on creative concepts, mood direction, and vision mapping
identify your story arcs, brand essence, and bespoke language
discover and define your brand values, personality and emotional blueprint
refine and elevate your brand voice + tone
BOOKINGS ARE NOW OPEN.
come on in.
Subscribe to my Substack
where I share my personal signature letter series—exploring transitions, emotional anecdotes and everything else.
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